Challenge
Present the plant’s products in a way that makes people want to buy a boiler: ordinary workshop photos looked dull and didn’t convey the power of the equipment.
A website for a plant that makes industrial and household long-burning boilers. Instead of workshop photos, it shows fire, smoke and sparks: the visualizations were created specifically for the project.
Present the plant’s products in a way that makes people want to buy a boiler: ordinary workshop photos looked dull and didn’t convey the power of the equipment.
We created raster visualizations of the boilers with fire, smoke and sparks, organized the products by category, and put the request form and cost estimate on the first screen.
A website that conveys the warmth and reliability of the equipment. It is still live, so you can open it and see it for yourself.
Manufacturing websites often suffer from poor workshop photos.
We took real photos of the boilers and turned them into striking visualizations: heat, sparks and smoke instantly communicate the product’s key quality.
The catalog is split into clear sections — coal boilers, household stoves and components — and downloading the catalog or sending a request takes a couple of clicks on any screen.
What does your company do, and what should the website achieve?