Portfolio Manufacturing Karaganda, Kazakhstan 2020

Long-burning boiler manufacturer website for Gornyak

A website for a plant that makes industrial and household long-burning boilers. Instead of workshop photos, it shows fire, smoke and sparks: the visualizations were created specifically for the project.

Website of Gornyak, a long-burning boiler manufacturer — first screen
Client
Gornyak
Industry
Long-burning boilers
Location
Karaganda, Kazakhstan
Year
2020
What we did
Design, visualizations, development

Challenge, solution and result

01

Challenge

Present the plant’s products in a way that makes people want to buy a boiler: ordinary workshop photos looked dull and didn’t convey the power of the equipment.

02

Solution

We created raster visualizations of the boilers with fire, smoke and sparks, organized the products by category, and put the request form and cost estimate on the first screen.

03

Result

A website that conveys the warmth and reliability of the equipment. It is still live, so you can open it and see it for yourself.

What the website looks like

01Photo before, visualization after
02The website today — first screen
03Products by category
04Downloadable catalog
05Mobile version

Heat you can feel on screen

Manufacturing websites often suffer from poor workshop photos.

We took real photos of the boilers and turned them into striking visualizations: heat, sparks and smoke instantly communicate the product’s key quality.

The catalog is split into clear sections — coal boilers, household stoves and components — and downloading the catalog or sending a request takes a couple of clicks on any screen.

Tell us your idea.
We handle the rest

What does your company do, and what should the website achieve?