Challenge
Bring the coffee shop’s range, syrups and services together in one price list that’s worth putting on the counter and sending to partners.
Portfolio Price list Advertising graphics Astana, Kazakhstan 2020
Coffee shop price list design for Sunrise Coffee
A coffee shop price list in magazine format: a cover with the logo and separate sections for coffee, syrups and services. For the syrups, we created an ad poster with a fruit splash.
- Client
- Sunrise Coffee
- Industry
- Coffee shop and roastery
- Location
- Astana, Kazakhstan
- Year
- 2020
- What we did
- Cover, key visual, section layout
Challenge, solution and result
Solution
Dark spreads with large photos and clean price columns. The syrups section opens with a poster: a bottle with a swirl of peach and berries rising out of it.
Result
The price list works as both a menu and promotional material: the syrup poster is also used on its own on social media and in the shop window.
What the website looks like
A poster in place of a table
The centerpiece of the price list is a syrup splash.
The peach, berries and splashes were composited from dozens of photos in Photoshop, with light and color tuned so the image reads well both on a printed page and on a phone screen.
The other sections are calmer: a dark background, photos of the beans and the barista at work, prices in two columns. This way, the advertising graphics lead the eye to the information.
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